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What does a Multimedia Designer do?

By Cassie L. Damewood
Updated Mar 02, 2024
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A multimedia designer uses art, sound and design skills to create video, audio and animated images. Her job requires imagination and creativity coupled with technical expertise in applying a wide range of software applications. She normally works in a creative industry, such as computer or Web marketing, filmmaking or television. Her graphics, audio and animation skills are also commonly applied in the fields of education, advertising and software design.

A person in this position often has background or experience in graphic design. Before the advent of computers, a graphic designer created images and developed concepts on paper. A multimedia designer typically has talents in this field that she expounds upon by incorporating sound, still pictures, animation and video applications. These projects normally include the production of DVDs and CD-ROMs.

Whether a designer works for the multimedia department at a large company or for a small firm, her first step in a project typically involves meeting with the project manager or client to get a clear understanding of their expectations. Once they agree on what is feasible, the designer often presents a time frame and budget for the project. If she needs the assistance of other designers or requires special equipment or materials, she presents her list of essentials at this time.

As the project gets underway, the multimedia designer frequently confers with sound engineers, writers, animators and other creative professionals on technical issues. Once the project is developed enough for an initial review, she typically presents it to the manager or client to ensure her creation meets their expectations. If changes are required, they are incorporated, and the project is resubmitted until clearance is granted for her to copyright the work.

In addition to having a remarkable depth for creativity and a mastery of multimedia tools and applications, a person in this position is commonly required to be an outstanding communicator. Clients and managers often find it difficult to verbalize their visions. The multimedia designer is typically required to ask pointed questions to get a clear understanding of their expectations. She is frequently required to explain complex technologies to clarify why certain ideas and concepts can not be realized.

A bachelor’s degree in multimedia design is normally required for this position. Comparable degrees in Web design, graphics and animation may also be acceptable. In-depth knowledge and hands-on experience in the industry’s latest software, audio and visual applications are highly desirable for applicants for this position.

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Discussion Comments

By candyquilt — On Jul 15, 2011

@simrin-- There is no requirement that you work on films or videos. My brother is a multimedia designer and he has worked on lots of different types of projects like posters, websites, logos and games.

People with the same education can go in many different directions. Your career is going to depend on your interests, so I'm sure that you can try and do many types of design.

Plus, many people who didn't specifically study multimedia still work as multimedia designers. As long as you have a degree in some type of graphic art and you can conceptualize ideas and design them for whomever you are working for, I'm sure you will do fine. It's up to you whether you want to work for a web agency, a design studio or communications company.

By SteamLouis — On Jul 14, 2011

If I study multimedia design, will I be restricted to working in films and videos?

I do enjoy animation a lot but I think I would like to try different things. I want to work on graphics and images as well. I don't want to be limited to one type of work.

By ddljohn — On Jul 13, 2011

It sounds like a multimedia designer also needs many of the skills that a marketing professional would. I thought that a multimedia designer simply worked on the design, spending many hours in front of the computer and in the 'background' so to speak. I didn't know that they took such an active role communicating to clients and trying to get them to like their work.

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